AdCellerant awarded for innovation technology
Today, the Business Intelligence Group named AdCellerant Organization of the Year in the 2021 Sales and Marketing Technology Awards program.
Today, the Business Intelligence Group named AdCellerant Organization of the Year in the 2021 Sales and Marketing Technology Awards program.
Back in 2019, Google introduced the idea of Discovery Ads a native ad format that is visually rich and utilizes targeting powered by user intent, instead of keywords, at their Google Marketing Live event.
Imagine searching on Google for a recipe. The recipe shows you a picture of the dish along with the ingredients, directions, calories, temperature, and prep and cook time in the search results. Or what about a movie?
Digital marketing tactics that can be achieved by leveraging the use of 1st party data in order to market to a known audience.