Our Managed Ad Operations (MAOS) services are crafted to offer publishers a cost-effective solution for efficiently managing, scheduling, and delivering online advertisements to their owned and operated websites. By leveraging our services, publishers significantly reduce their advertising costs and bolster their productivity for direct campaigns. With a demonstrated track record in the industry, we are confident that our MAOS service is the optimal solution for publishers aiming to optimize their online ad campaigns, maximize Return on Investment (ROI), and enhance customer retention.
Unlock your revenue potential with effective ad operations and inventory management.
You need specialized expertise and resources to fully capitalize on revenue opportunities from your owned and operated campaigns.
Streamlined account management and optimization for maximum performance. Weekly checks of pacing and click-through rates (CTR), with optimizations for delivery and page placement. Includes day parting, creative refresh, and detailed reporting for insights.
On applying AdCellerant's MAOS with optimizations, the typical customer experiences an average CTR increase of about 40%.
Our Managed Ad Operations Services (MAOS) improve campaign management for publishers, with benefits such as higher click-through rates, increased campaign renewals, and white-labeled reports. By using MAOS, customers can save about $50,000 annually in employee costs and experience a 40% increase in CTR and 16% increase in campaign fulfillment.
Benefits of MAOS:
From O&O sponsorships to remnant, we know that the heartbeat of your website's revenue operation begins with a strong trafficking team.
We use our learning to target your campaigns to the appropriate placements, targeting, buffers, and day-parting to ensure high performance for your client.
Each month, you will get a report on the previous month and upcoming campaigns. Quarterly, the latest industry strategies are included. They cover specific performance, new opportunities, and data strategy in a cookieless world.
From full-funnel marketing to Programmatic Native Advertising, see how we’ve helped leading organizations across the country optimize their digital campaigns to increase revenue and boost their business.