Nowadays, users want a rich experience on the web. You can contribute to this by adding value to an advertiser’s site content using Programmatic Native advertising. Another benefit is that it can be easily measured using the same KPIs you rely on for programmatic display advertising.
In-feed and in-article Programmatic Native ads allow advertisers to immerse their brand within publishers’ sites, thereby reaching the right user at the right time within the right context.
A really effective combination will drive engagement and Click-Through-Rate (CTR), reduce Cost-Per-Acquisition (CPA), and more to enhance your omnichannel campaign performance.
When you upload an image, logo, copy, and URL into the AdCellerant platform, our technology automatically formats your content to match the unique look and feel of the publisher site, whether it’s displayed on a smartphone, tablet, or laptop.
You can measure campaign success, test your creative treatments, and optimize content against your target audience’s preferences. Get real-time reporting insights to measure campaign success.
Our partners leverage a range of targeted content options, such as sports, entertainment, health, politics, travel, family, and more – a unique way to distribute your content to millions of users of thousands of websites.
This is how our partners leverage programmatic native advertising.
Executing high-quality Programmatic Native advertising at scale for local marketers is a major challenge for media companies and agencies today. AdCellerant can help you with all elements of your campaign.
Our Programmatic Native network includes thousands of high-quality, known-publisher sites in many different verticals, which means you can run hyper-local native advertising campaigns in tight geos, at scale.
Ensure pinpoint targeting of prospects with elegant, customized creative executions that dynamically match target-site templates, font styles, and content management systems.
From full-funnel marketing to Programmatic Native advertising, see how we’ve helped leading organizations across the country optimize their digital campaigns to increase revenue and boost their business.