Streaming TV is the combination of ConnectedTV and Full Episode Player (FEP) streaming or on-demand inventory. Connected TV is made up of streaming or on-demand content served by a variety of content providers via dongle, puck, or SmartTV, for example, to a big screen.
Full Episode Player (FEP) consists of streaming or on-demand content served by a variety of content providers to a desktop, mobile, or tablet device. That means your commercials can be served across all devices, including the big screen.
Streaming TV gives you access to content owners, producers, distributors, and streaming devices, and enables advertisers to make a big-screen impact on premium content.
When you add Streaming TV to your digital marketing product portfolio, you open up a whole world of media and opportunities for your clients.
We use The Trade Desk to access the most robust inventory pool available in programmatic solutions today.
Our Streaming TV solution reaches popular TV content owners like A+E, Discovery, Fox, Scripps, and many others. We’re also plugged-in to premium distributors such as DirectTV, Pluto TV, Samba TV, and Sling TV for Streaming TV.
We work with supply-side platforms, ensuring that you get access to new and expanding inventory pools, such as Brightroll, Rubicon, SpotX, and more. That guarantees absolute maximum scale for local marketers.
From full-funnel marketing to Programmatic Native Advertising, see how we’ve helped leading organizations across the country optimize their digital campaigns to increase revenue and boost their business.