With over 3 billion active users on Facebook, 2 billion active users on Instagram, and 1 billion active users on TikTok, these advertising platforms are necessary for anyone looking to increase brand awareness and reach their target audience.
Facebook and Instagram’s ad platforms allow advertisers to reach the precise audience they are looking for, with marketing goals such as raising awareness, growing engagement, and boosting conversion.
Reach consumers who have visited target locations in the past, regardless of where they are now.
Link device IDs to home addresses and vice versa.
Expand audience segments to include other household devices and audience members with the same demographic and behavioral attributes.
TikTok’s emphasis on quick, easy sharing means that when your ad speaks to your audience, they can quickly spread your message to others. Targeting users who are already “in-market” for your product gets your message in front of potential customers exactly when they are trying to decide which company to purchase from.
With a mobile-first video format, your message will always reach your audience anytime: traveling, commuting, and even lounging around. With users spending an average of 58 minutes on TikTok each day, you can confidently know potential customers will see your ad.
TikTok’s interactive content keeps users engaged, increasing the potential for campaign success.
Advertisers can manage their TikTok ads alongside other digital campaigns through AdCellerant’s platform, Ui.Marketing, which simplifies the process and optimizes results.
This is how our partners leverage Facebook & Instagram advertising:
With AdCellerant, your access to data for Geo-Fencing and Device ID is unparalleled. It’s a one-to-one device match that’s verified and made available for marketing campaigns. We don’t use assumptive data to verify user location information.
The Device ID data used by AdCellerant is specific to latitude and longitude and is not accessible through a data pool until it’s been verified to be real.
AdCellerant provides access to third party data to match devices back to home addresses and also matches that data to publicly available information about the people who live in those addresses. We leverage available geo-spatial data to make it accessible for targeting other advertising campaigns.
Conversations AI is particularly effective for businesses that rely on customer inquiries, appointment bookings, or lead generation to drive revenue, especially those receiving high volumes of after-hours or weekend traffic. It works across virtually every vertical: home services, legal, automotive, real estate, restaurants, salons, and multi-location franchise brands, making it a versatile addition to any digital advertising program.
Conversations AI works as the conversion layer on top of any campaign already running. For Paid Search, it captures every high-intent lead the moment they land on the site. For Local SEO, it converts organic visitors into named contacts before they bounce. For Programmatic Display, Connected TV, and Social Media, it turns visits and impressions into captured leads and booked appointments, making every campaign dollar work harder.
Most AI chat tools are self-service where you receive a login and configure the platform on your own. AdCellerant’s dedicated team handles the entire implementation process, from strategy and configuration to installation, team training, and ongoing support. Your clients are live and capturing leads within days, with no technical knowledge required from the partner or the business.
Performance is tracked through AdCellerant’s unified reporting software, providing real-time visibility into lead volume, conversation activity, appointments booked, and CRM contacts captured. All reporting is accessible through Ui.Marketing, giving partners and clients complete transparency into what Conversations AI is generating for their business.
Yes. Conversations AI is fully integrated into Ui.Marketing, allowing partners to manage, track, and report on performance from the same platform used across all AdCellerant digital solutions. It is available to partners across the United States and Canada on a flat monthly subscription.
