Increase the number of dental appointments made by new patients
We recommended Streaming TV 60/40 to extend reach to both large and small screens.
Approximately 25,000 – 36,000 impressions/month were served across both screen sizes.
Audience targeting was applied to hone in on individuals with annual household incomes of $30,000+, aged 30-65, and anyone who may be interested in dental work or dental implants.
The creatives were refreshed frequently to keep users engaged and avoid creative fatigue.
90%+ Completion rate
283,551 completed view
307 landing page conversions
0.2% click-through rate